Mon, 25 Jan 2021

James B. Beam Distilling Co. Relaunches Old Tub® In Canada For A Limited Time As A Tribute To Its First Groundbreaking Whiskey

TORONTO, November 17, 2020 - Today, the James B. Beam Distilling Co. announces the re-release of Old Tub®, an unfiltered, 100-proof bonded bourbon inspired by the oldest brand from the Beam family. This limited-edition throwback will be available across Canada starting in mid-November, with an offering that celebrates bourbon's true, rustic character.

To view the full announcement, including downloadable images, bios, and more, click here.

Key Takeaways:

  • Jim Beam announces the re-release of Old Tub, an unfiltered, 100-proof bonded bourbon inspired by the oldest brand from the Beam family.
  • Old Tub is distilled without carbon or chill filtration to showcase its unique qualities. It has a lingering colour of golden citrine gemstone with shades of honey and an aroma that carries initial waves of oak followed by vanilla and grain.
  • Old Tub will be hitting shelves across Canada in very limited quantities for a suggested retail price of $44.99 / 750mL.

Click image above to view full announcement.

About Beam Suntory

As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company's brands, including the iconic Jim Beam and Maker's Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden's and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher's, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.

Drink Smart®

Old Tub® Kentucky Straight Bourbon Whiskey, 50% Alc./Vol.

©2020 James B. Beam Distilling Co., Clermont, KY

SOURCE Beam Suntory, Inc.

Related Links

http://www.beamsuntory.com

https://www.jimbeam.com/en/bourbons/jim-beam-old-tub

Contacts:

Karolina Weglarz

289-719-0306

karolina@praxispr.ca

Isabella Gambin

289-719-0368

isabella@praxispr.ca

Source: Jim Beam Old Tub

Distributed by: Reportable, Inc.

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